What we do
We focus on three areas that change newsroom outcomes the fastest: distributing stories
to the right places, proving they’re right before they go, and learning from the audience
without chasing vanity metrics. Below are the services that anchor those outcomes.
News Distribution & Syndication — make every release land smarter
We produce concise, attribution-clean copy and syndicate across curated publisher lists,
trade newsletters, and aggregator feeds. Our routing rules respect topic affinity,
geography, and timing windows. Every link carries UTMs so performance flows back into
your planning doc. The next release is never starting from zero.
Fact-Checking & Verification — dual confirmation as a default posture
Sensitive claims trigger two independent confirmation paths, document provenance
checks, and context review against prior coverage. We capture artifacts—transcripts,
files, timestamps—so editors can audit calls and explain standards publicly when
needed. The goal: speed with receipts.
Live Coverage & Breaking Desk — field to publish in real time
Reporters file timestamped bursts—quotes, visuals, verified numbers—into a rolling
brief. Editors stitch updates into clean write-throughs as facts settle, while platform
packs output versions for web, social, broadcast, and newsletters without rework.
How our model helps your team
We separate steps—source intake, verify, draft, package—so bottlenecks become visible and
solvable. Editors see provenance at a glance; legal reviews shrink because evidence sits
next to every claim; and distribution learns from each push so reach compounds week over
week.